Ardianti, Ni Putu Puteri Anjelina. “Pengaruh Content Aesthetic Dan Entertainment Terhadap Brand Equity Melalui Engagement: Indonesia”. Jurnal Performa: Jurnal Manajemen Dan Start-up Bisnis, vol. 10, no. 2, Dec. 2025, pp. 260-75, doi:10.37715/performa.v10i2.5820.